If precision is easy, why is performance still so hard?

The hospitality industry is at an exciting turning point. Technology and AI are transforming the guest experience,…

How location insights are guiding HORECA brands toward smarter global expansion decisions

How can a restaurant choose the perfect location for its next opening before signing the lease? How can an F&B brand…

Is Your Brand Absent When Buyers Are Deciding?

Is your brand absent when buyers are deciding?

Conversion is the name of the game but too often the groundwork that makes conversion possible, consideration, is…

Geography: Media’s rosetta stone connecting attention to action

In today’s post-cookie world, marketers are facing an identity crisis. But the solution might be hiding in plain……

Why YouTube is the ultimate full-funnel platform

Email is an incredibly effective channel that hoteliers can use to engage guests, helping them bypass an OTA and book…

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