CASE STUDY ENERGY

Petrolina

Powering awareness for smarter EV charging

Objective

The objective for this campaign was to raise awareness for Petrolina’s EV charging points and PCharge app, reaching car owners and potential EV adopters while building familiarity with charging locations and driving engagement with key audiences.

Results

130K

Impressions delivered over 20 days

8.18%

Overall CTR - significantly above industry benchmarks

Approach

We activated an awareness-led campaign through the AdTech Blis platform across geo-based targeted audience groups, including car dealerships and charging-interested users, using vertical short and long formats. Delivery and engagement peaked through optimized placements and audience insights.

This campaign was recognised with a Bronze award in the Cyprus Marketing Achievement Awards 2025 for Strategy / Product or Service launch

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The leading AI advertising and orchestration platform marketers rely on to drive brand growth and revenue. Built entirely in-house with an easy-to-use interface, StackAdapt unifies programmatic and owned channels—including CTV, DOOH, display, native, audio, email, and more—into one seamless experience. The platform makes it easy to find the right audience, personalize creative, run campaigns, optimize, and measure results in one place. Trusted by the most forward-thinking brands and agencies, StackAdapt combines speed of innovation, deep vertical expertise, and partnership that powers real business growth.